Tag Archive

Tag Archives for " investment thinking "

Blog Posts As Bets: An Expectancy Analysis of Publishing Content

When I shared a story about getting clients via content, I received some feedback I wanted to address, paraphrased here: “The example given about the Angular article seems like sheer luck. There are hundreds of similar articles on the web that have no traction. What’s the real difference between an article that leads to an offer […]

Continue reading